Posts by The RAEK Team
How to Use Popups the Right Way – 8 Unique Uses
Popups have many uses beyond collecting email addresses. Below, we’re covering how to use popups in unique ways to keep shoppers engaged, help them find what they need, and stay on your site longer. How to Use Popups to Segment Your List The depreciation of the third-party cookie has made the need to collect first-party…
Read MoreHow to Grow Your Email List – 38 Ways
Tackling how to grow your email list can seem daunting at first. Unfortunately there isn’t a short cut but there are multiple things you can implement right now to get it started. Below we’ve rounded up 38 creative ways to grow your email list. Why You Should Grow Your List “Stands on soapbox” Email allows…
Read More15 Ways to Increase Your Conversion Rate
Driving traffic to your website costs money. It doesn’t matter if you’re driving traffic to your website with ads, SEO, or organic content — it all requires an investment. To make the most of your investment, you need as many of those visitors as possible to convert. Below, we’ve rounded up a list of 15…
Read MoreWhy Online Advertising Costs Are So High and What to Do About It
We don’t need to tell you online advertising costs are high right now. You are likely feeling it in a very real way. Today we’re looking at why costs are high and how you can save money and still reach your audience. How Much Have Online Advertising Costs Risen? In case you’re wondering how much…
Read MoreComplete Guide to Exit Intent Popups with 16 High Converting Examples
Exit intent popups can help you sell more product, grow your email list, and keep people on your website longer. Today we’re diving into how they work, when you should use them, best practices, and providing high converting examples of 8 different types of exit intent popups. How Exit Intent Works and How an Exit…
Read MoreHow to Get Started with Email Marketing From Scratch
This guide is for people who have decided they are ready to take the plunge into email marketing and are looking for a map to get started. It’s covers everything on how to do email marketing yourself. If you still need convincing if email marketing is right for your business, read our Guide to First-Party…
Read MoreHow to Grow Your SMS Marketing List
Your SMS marketing list is the foundation of your text message marketing program. Here are 8 ways to grow your SMS marketing list.
Read MoreFighting Back Against Walled Gardens with First-Party Data
Walled Gardens control a disproportionate amount of digital advertising spend and the percentage, currently 74%, is growing each year. Each year they know more and more about your customers, you know less, and you have no choice but to pay them to reach your customers. Is there anything you can do about it? Or are…
Read MoreWhat is a WordPress Child Theme and Do You Need One?
Should you be using a WordPress child theme? Today we’re going over what a child theme is and the pros and cons of using one, so you can decide if you should use one on your own WordPress website. What is a WordPress child theme? Child themes allow WordPress developers and users to customize websites…
Read MoreThe Top Digital Marketing Agency Tools
Digital Marketing Agencies have unique needs when it comes to tools, they need to work well, but they also need to be able to scale and allow you to easily manage multiple client accounts. It’s a tall order, so we went straight to the experts – our own clients, who happen to be some of…
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