Marketing
How MPA supplements Used RAEK to Grow Email Marketing List by 1.3K Subscribers
Download a copy of this case study to share with your team THE CHALLENGE: Grow email marketing list above and beyond the forms and pops we are using to capture emails. THE OUTCOME: RAEK added an additional 1.3K subscribers to MPA Supplement’s email marketing list in the short time it’s been installed on their website.…
Read MoreCombining Email and SMS Messaging for Larger Gains
If you’ve read anything about SMS open rates, you’re probably ready to jump on the SMS messaging train, but don’t leave email in the dust. Correctly combining email and SMS messaging will increase the reach of your campaigns and leading to more sales. Why You Need Both Email and SMS Messaging in Your Marketing Toolkit…
Read MoreHow an Agency Uses RAEK to Deliver High Converting Digital Marketing Ads and Increase Sales
Download a copy of this case study to share with your team THE GOAL: Adapt to the privacy focused digital advertising environment while still delivering high converting digital marketing ads. THE OUTCOME: The first-party data collected by RAEK increased their client’s paid ad performance and allowed the agency to upsell clients into additional services. COMPANY…
Read More11 Ways to Optimize Forms and Popups to Collect First-Party Data
Forms and popups are two of the best ways to get website visitors to both identify themselves and tell you their interests. Here is how to optimize forms and popups to collect more first-party data. Why Should You Optimize Your Forms to Collect First-Party Data The digital marketing/advertising landscape is changing to be more privacy…
Read MoreHow Tanner’s Alaskan Seafood Used RAEK to Increase ROAS 600% and Grow Their Email List.
Using RAEK led to significant email list growth and resulted in a 600% increase in ROAS. RAEK has helped grow our email list by 5722 members in just 90 days.
Read MoreHow Using RAEK Led to an 89% YOY Increase in Black Friday Revenue for JM4 Tactical
JM4 Tactical used RAEK to significantly increase their email list before the holiday shopping season and used the same first-party data profiles to build their paid advertising audiences. Together, the changes lead to an 89% increase in Black Friday revenue over the previous year.
Read MoreHow to Collect First-Party Data and Make It Work
Everyone is talking about first-party customer data as the answer to their loss of tracking woes. And it is the answer. It will help you optimize your marketing budget, increase your ROI, engage customers, and keep customers around for the long haul. You’re convinced it’s the answer, but the — how to collect first-party data…
Read MoreData Driven Marketing for Small Businesses
Data driven marketing used to only be obtainable by larger companies because of the resources needed to collect or purchase and analyze big data. Last time we checked, most small businesses do not employ a data scientist. But times have changed and there are numerous affordable and easy to use data driven marketing tools available…
Read MoreStep-by-Step Guide to Using First-Party Data
Using first-party data will help you continue to reach your online audience after the deprecation of cookies. But how do you use first-party data? We’re going to walk you though exactly how to use the data on popular ad platforms and a few other use cases. What is First Party Data? First-party data is data…
Read MoreDon’t Fear Email Unsubscribes
If you’ve been following along for a while, you know that we are always telling people to send MORE emails. Most people are under sending to their list. If you want to make more money, send more emails! Many email marketers are uncomfortable with this though because they fear people unsubscribing from their list. This…
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